Winner gets the opportunity to do the 'full monty' in one of Seaside Lee's videos.
From the official site:
Around 300 Blackpool fans have currently committed to making the trip to Southend, with advance tickets going off-sale at 1pm today (Friday).
81' - Great support from the 480 Blackpool fans in attendance here. (1-3)— Blackpool FC (@BlackpoolFC) August 10, 2019
Good shout Whits.
You do realise you have to run down the high street now naked so Lee can film it?